Where is the White Lotus tape? Koh Samui and the searches and prices are up
Social media conversations about travel in Thailand, on February 16, the premiere of the third season of White Lotus increased by 60%.
According to Social Media Analytics, according to Social Media Analytics, Social Media Analytics has been talking about the germination of Social Media Analytics, and after three days before and after social media.
In the EMMY-winning HBO series, the latest setting of show – as in the Maui, Hawaii and Sicily, Italy, as in the chapters, a travel interest in the island of Koh Samui, who is the last condition of the show.
The ability to attract tourism to the shots of the show is so effective, known as the “White Lotus Effect”.
According to the White Lotus Sourty Society, about $ 500,000 on February 16-26, about $ 500,000 on February $ 500,000, about $ 1.385,000 times. Most of the conversations are within Thailand (86,016), US (45,728) and Brazil (18,613), according to the company Travel to CNBC.
Patrick Schwarzenegger plays the role of “Saxon Ratliff” in the new season of “White Lotus”.
Billy HC Kwok | Getty Images Entertainment | Getty pictures
Negotiations have gained more than 8.4 million marks – mainly likes, comments and shares – 85% of this was positive. However, for the articles that Thailand remembered specifically, according to Soura, Thailand rose to 99% of the next number.
It is important, because these articles are so wide, said Rachael Goulet, the company’s social media director.
“Both” White Lotus’ and Thailand had more than 775 million samples, where there were conversations visible on the feeds of users, “said Goulet. “The US population for the context is more than 340 million, so more than 2x, 775 million potential impressions are not a strong trend in social media; shows a broader cultural moment.”
The data is based on social media conversations in X, YouTube, Reddit and Tumblr, Socion Socion.
“People don’t talk about the show just like something to watch; they talk about it as a reason to travel in Thailand,” said Goulet.
The search for the search and hotel ratios Koh Samui, in Thailand, was brought to him at the White Lotus after the attention brought to the HBO hit TV series.
Oleh_slobodeniuk | E + | Getty pictures
Moreover, this season has nothing earlier – there is the power of the pop star.
Cast, Lalisa Manobal includes – more, K-pop Group is known as Lisa from Blackpink. Manobal, who has about 105 million followers on Instagram, made a debut like “Mook” last season.
Hotel and restaurant orders
However, this is not all talk – travel searches, in many cases, jumped a few months before the third season.
Four Season Resort Koh Samui, looking for interest for the show The location of the main movieAccording to Expedia, 370% in Hong Kong in January year increased by 370% in the year.
Two weeks after the third season, two weeks, looking for Koh Samui’s trips in Singapore, 115% in Singapore, 95% in the United States, 70% in Australia and Expedia’s information.
There is a lot of order. Since the premiere of the season, Trip.com, Germany, Britain, England and France, the Koh Samui, led by the British and France, saw about 30% in flight and hotel orders.
The “White Lotus Effect” can be increased by other regions of Thailand.
Short-term rental reservations in Thailand approached 500% compared to three premiers compared to the same period in 2024, the OPPORTUNITY PLACE PLACEMENT, among others.
Annual night rates for short-term home lease will also be 28% from February 2024, 28% from the guest.
According to Expedia, the average daily ratios in hotels were two weeks ago and the premiere of the season reached 10%. This is above the growing rates starting climb during pandemic travel growth.
White Lotus can even increase restaurant reservations outside the shores of Thailand. Reservations in Thai restaurants in the United States, according to the reservation service, the show premiere increased by 16% per week.
An advantage concern
Dr. Guy Llewelllyn, Ehl Hospitality Work School said Associate Professor, “White Lotus Effect” He has young travelers who use social media for travel trends in Pop culture, especially for travel inspiration.
However, he said that the screen serves as a careful fairy tale of past tourism examples.
Leonardo Dicaprio Role-Role “Beach” film brought high volume guests to the Mayan Bay, which was temporarily closed to restore maritime biology in 2018.
Brunocoelhopt | ITSOK | Getty pictures
“In 2000, the beach held in 2000,” Other tourists are holding, causes heavy environmental damage“He said Travel to CNBCWith reference to the Gulf on the island of Phi Phi in Thailand. “Although the growing tourism of tourism is growing economic benefits, an unmanned growth can lead to rising costs and environmental degradation for local residents.”
Llewellyn said Thailand has expected these difficulties and promotes less well-known directions and peak travel, taking into account the permits of visitors for fragile areas.
“As a result, ‘White Lotus Effect’ offers a chance to change Thai Tourism Narrative,” he said.
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