Unexpected Hit Cassie Keke Palmer & Sza – It’s Find new fans on Netflix

One of the most unexpected theatrical hits this year also became a blow to broadcast. “One of them”, a comedy with Sony Pictures featuring Keke Palmer (“Nope”) and SZA music performers recently made their way to Netflix and quickly ascended the most common graphics. Last IS Director Lawrence Lamont Now right there with similar to “Den of Thieves 2: Pantera” and “contempt me 4” as one of the biggest movies on Netflix at the moment.

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As of Flixpatrol. It is important to note here that the comedy has only recently arrived in the tornado, and it was shot right at the top of the hit -parades. It’s almost as if viewers were looking forward to the arrival of this movie. In fact, there is a very good chance that this is the case.

“One of them” first got into the theater in January and became an unexpected hit for Sony. With minimal advertising, she almost overtook Mufas: King Leo Disney to earn first place over the MLK weekend, opening up to $ 11.8 million. This did not interfere that the other big new release over the weekend “Wolf Man” Blumhaus is mostly disappointed in the debut at the box office those weekends. In any case, which created the movie on a very good run, earning $ 51.5 million today, and the vast majority of this money came from ticket sales in North America.

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This unexpected success at the box office put this film on many people’s radar. Moreover, the lips were especially good from the lips. Because Sony has an exclusive deal with NetflixAllowing the studio movie debut on Streamer after their VOD works, this was always going to shoot a new life as soon as people discovered it at home. Just the whole positive press from the initial release of Teed “Teed” for a greater broadcast debut than it might otherwise.

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Cinema focuses on the best friends and neighbors around the Palmer and Alice (SZA). They find that Alice’s guy spent all his rent, and the duo is forced to go to the extremes against the clock to avoid eviction and maintain friendships untouched. The acting team also includes similar lil’s lill (“come out”) and fashion of apaths (“euphoria”).

As the studios continue to tidy up with the models of movies, whether it is directly before streaming or attracting them to VOD very shortly after the theaters, long, expected success “one of their days” does a strong business at least for some theatrical releaseUnlike the direct flow. As we saw again and again, movies playing in cinemas are usually better engaged in broadcasting, even if they are not open in cinemas.

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In this case, Sony scored at the box office, which also became a blow to broadcast. This is a win -win. Would it attract all if it had just been dropped directly on Netflix? Maybe not.

You can also grab “one of their days” on Blu-ray or DVD from Amazon.