The artists who sought the chart join

The white claw officially returned to the music game, and this year the vibrations are big, bold and more intimate than if you are.

In 2025, Hard Seltzer Giant returns its wildly popular “White Claw” sessions, a long concert series that brings fans to today’s talent and tomorrow’s stars. Discarding things-is the Grammy Power Plant Maren MorrisInstall the first session on the headline on April 10 in the Saguar in Palm Springs. Opening the show? Breakthrough Alt-Pop Star Maude Latour. And this is just the beginning.

This year, the White Claw does not just deliver music, it presents the following wave performers, a new initiative designed for spotlight voices such as Mod Latur, Pachesal, Abraham Alexander and much more.

These genre aliens subject to the genre will open for headliners-markets in front of several largest music festivals in the country.

‘White claw sessions will be special Explosion. “White Claw has such a presence at music festivals, so it started to start with white clawed sessions with Maude Latour, opening the show, makes it even more exciting.”

She added: “What I respect most is that the White Claw is not just shown, they actually create a platform for ascending artists.”

White claw sessions are all about authenticity and connection. Every show is an intimate experience staged in cities such as Palm Springs, Chicago, Austin, Las Vegas and Miami, which gives fans a place for artists who form today’s sound.

On April 10, fans sent to Coachella can warm up with Morris and Latur in Palm Springs. Then, on May 15, there will be White Claw sessions in Ayu Dayclub in Vegas. Other confirmed stops include Chicago at Morgan Manufacturing on July 30, Austin on Fair Market on October 9 and Miami in December.

“The white claw always went on to combine people, whether it is a hacking cold claw with friends or a sense of electric live music pulse,” Kevin Brad, Vice -President of Marketing, Mark Anthony Brands, Inc. Explosion. “With white clawed sessions, we create unforgettable moments with Trailblazers, such as Marena Morris, rhythmial searches such as luxury, penetrated hits such as Miles Smith, and more.

He added: “And with our subsequent artists, we fight the next generation musicians and create incredible overall impressions. Just like a variety of packages, this year” white claws “provide an incredible mix that music lovers do not want to miss!”

A popular brand of drinks also includes the volume behind the scenes with the new shore club, exclusive activation at the best music festivals such as Coachella. Wait for Instagramable Photo Ops, The Grap The Machine for Epic Prizes, and of course white icy claws.

Global Music Media brand enliven white claw classes through a number of exclusive content experience. Fans will receive a pass with full access with a dynamic interview series, offering an internal look at session headliners when they are preparing to go on stage.

The series will be presented on Billboard.com, Billboard and on the official website of the popular drink. In addition, a convincing documentary series will study the travels of the artists of the following waves, providing a deeper view of their growth of the music industry. This series will be broadcast on the Drink brand and will be further strengthened through Billboard’s social platforms.

Hard Seltzer also collaborates with boilers to bring high voltage sets to cities such as Miami, La and DC starting with a white claw that protrudes with nominated Grammy Kesha In Miami.

To kill even more benefits, join the Shore Club loyalty program. Go @Whiteclaw on Instagram For the last ruler, the behind -the -scenes content and more.

Because if you kill with Maren Morris under the desert skies or find out that your next favorite artist, the 2025 festival season, here is a different one, while the popular adult drink company heads the charge.