Samsung offers a share of 80/20 Galaxy Game Revenue Revenue

Samsung Electronics announced that I will share 80% of revenue and will save 20% for myself for games on Samsung Galaxy ShopS

The great South Korean technology company made the message before Conference on Game Developers Next week. This is a big news, as both Google and Apple charge up to 30% of developers who sell their goods in Big Platforms app stores. This is the subject of litigationAs Epic Games emphasized it as a monopolistic behavior – and Epic charges only 12% of developers of Epic gamesS

Samsung also said that with its mobile cloud game platform, it is now easier than ever, mobile game developers and publishers of all sizes to scales their business with effective users, increase revenue potential and seamlessly build games with a set of software development kits (SDK.

In November 2024, Samsung has officially commercialized its mobile cloud platform in North America. As a cloud game championship, Samsung provides developers and publishers with new ways to effectively reach millions of Galaxy Devices owners, while allowing players to enter games immediately without waiting or downloading.

Samsung said its platform is already extremely valuable in the game community, as evidenced by a recent Vizor case, a leading developer behind the highest gross mobile title Klondike Adventures. Vizor launches Beta Mobile Cloud Gaming’s Klondike Adventures of Samsung in July 2024, and for less than a year he has had considerable success and growth in his users’ campaigns, winning millions of new players.

In addition, with the Samsung platform, the 60-day return on Vizor (ROAS) advertising costs is 25% higher than its
“Business as usual” Roas gives comparable campaigns for the same period of time.

“Vizor is constantly looking for new channels to attract players to his leading Klondike Adventures,” said Helen Kostina, Vizor’s chief marketing director. “The results we achieved with Samsung’s mobile cloud games platform exceeded our expectations. We have already seen a noticeable impact on the business, proving the potential of cloud technology. Moving forward, Samsung will remain an important part of our strategy to reach a wider audience. “

“Our cloud game platform is changing the mobile landscape for both publishers and players,” said Jong Woo, head of Game Services in Samsung. “By converting advertising, click directly in the first gameplay and eliminating the need to move players on the App Store, we significantly increase the percentage of conversion at the top of football for the acquisition of publisher users and stimulate the superb return of our advertising investment.”

WOO added: “This increased efficiency violates how publishers have largely sized commercial games and expanding the players for players for the Samsung Galaxy ecosystem. For the players of our Galaxy devices, by eliminating the quarrel and the weight to have to wait for the game to download and install before we try it, we carry a new kind of discovery and a game that is easy, instant and fun. “

Samsung’s mobile cloud games platform also provides a new cloud -based attribution solution
with the main providers of a mobile measurement partner (MMP).

Traditionally, the attribution of the users’ acquisition campaign depends to a large extent on the applications that must be installed and open directly to the user’s device. This is how gamers of games attribute new installations to the application of their advertising campaign – which allows you to calculate the return on investment of their advertising costs based on the collective monetization of acquired users.

With cloud games, players are able to immediately jump into gameplay without having to install an application that violates this traditional attribution protocol. To resolve this pain, Samsung is proud to have worked directly with the Appsflyer, leading MMP, to build a solution first, allowing customers to attribute advertising to click and the resulting cloud -installed app.

“Cloud games convert how players have access to games and experience and attribution should be developed with it,” says Adam Smart, product director, Appsflyer games, in a statement. “Appsflyer partnered with Samsung to redefine what installation means in the cloud environment. With the development of our technologies, our measurement capabilities must adapt with them. Together, we have introduced a whole new way for developers and publishers to track and optimize the execution of their advertising campaigns without requiring players to physically install a game. “

After the player launches a title by advertising click, the cloud attribution solution also allows developers and publishers to track the performance in cloud games-including purchases in the game.

Samsung Galaxy Store offers more benefits

Unlock the benefits of Galaxy’s Samsung Mobile Cloud Games Platform is easily made through the Galaxy Store existing infrastructure. Developers and publishers can easily upgrade the platform with full access to an exhaustive set of SDK and tools. It also maintains existing monetization models in the game for a seamless fit with current operations.

In addition, Samsung makes a change in its public terms and returns more money to the hands of developers and publishers with an 80/20 revenue sharing model for Galaxy Games. This structure also applies to games built on the Samsung cloud game platform, which provides even more opportunities for partners. The new share of revenue will enter into force on May 15, 2025.

The Samsung collection of mobile game offers in its cloud platform and the Galaxy Store-on-one with premium promotional maintenance and direct distribution of millions of pre-loaded Galaxy devices worldwide-creates unsurpassed efficiency and remalination for developers and publishers.

Developers and publishers who are interested in learning about the Galaxy Store conditions and expanding their distribution of Galaxy mobile gaming devices with Samsung’s cloud technology can visit the Samsung developer page.