Gen Z women are being sold a risky dream: the realities behind ‘investing’ in designer bags like the Hermès Birkin
- Since Gen Z is applying for social media for financial adviceLuxurious bags match as a class of next big asset. “When a man tells you to invest in the stock market, but you know that Birkin’s bags return you better for investment,” says one effect. But experts are not so sure.
If you have ever applied to the Financial side of TIKTOK (known as Fintok), you may have remained with certain convincing advisory what to do with your money.
In the case of the information of the information, you can even find ideas for raising eyebrows on how to exceed S & P 500. But for General Zer who may not know betterThe idea is fascinating and it has led to the influx of young women, which have been told that the introduction of inding fashion products. Hermès Birkin bagcan be a better bet rather than experienced and real investment.
“Who says bags are not investing, they lie?” One Tiktok user installedA number of “what I keep in my hands (Hermis Birkin’s bag) is undoubtedly a better investment than S & P 500, shares and gold.” Another The channel has called Denial bags “the best contribution you can make.”
It is true that some gorgeous products have increased. Agreeable Sotheby’sThe annual growth rate of the 40-year-old compound of Birkin bag is 5%. In 2024, Birkin’s bag saw a 52% annual increase, Elizabeth Wide, the Chief Marketing Office reported. Disclaimer-Songly gorgeous resale company. On another site: Realr:simmeralBirquin sells 34% higher than MSRP compared to last year, Document of the company’s fashion and strategic partnership company NOEL SKYAX.
However, financial experts warn that the councils that bags can replace the more reliable and accessible traditional investment tactics, no significant, and can be dangerous for them without proper knowledge.
Bringing data to fashion
The intersection of data and fashion is an area that says that it is missing the most. Him Instant Account: Data but make it fashionThe fact that now has more than 500,000 followers, exploded in popularity as a avenue for Gen Z Women to find an interesting and easy reading analysis of luxury prices.
“Purchases don’t always have to be a terrible decision [or] The horrible use of your money, “says Lapuela FortuneA set of “caring about fashion and luxury is not a stupid thing. It’s a very smart thing, and here’s the information I want to understand it. “
According to the background of consulting and data science, he admits that luxurious fashion always increases the eyeballs for smart investments, especially considering that the investment world has always been dominated by men. Take two of his positions.
“When the stock exchange ruins, but I put all my savings in my shoe collection.” said one postShowing Resale vs. Popular Sneakers Retail Price as Dior Air Jordan 1 High. “When a man tells you to invest in the stock market, but you know that Birkin’s bags return you better for investments.” said one more, including two basic bars Showing that Birkin praised 24% more than the S & P 500 market in the last five years.
Although the records were shot in the comment section due to the entrance and liquidity differences between the stock market and liquidity differences, Balluerta said that it is important to understand that this fashion finds the potential for investment.
“When you really break, young people are very interested in investing,” says Lapuerta FortuneA number “There is so much uncertainty in the world. People want to make sure they make smart decisions, and then can simply say that this very much value. “
But he also says that having a variety of investment is important.
“I understand that there is traditional channels. I have a great savings account I’m interested in. I make investments in S & P 500; I think it’s smart. ” Says Lapuela. “There are very smart ways to invest your money, and in no case telling people that the only way you can do is with Birkin bag.”
$ 10,000 investment 10 years ago a S & P 500 Index Fund now cost more than $ 30,000 due to complex interest. But for Birkin, which had The starting price of about $ 12,000 in 2015The return of investment depends largely on the color, condition and demand of the bag. For example, Sotheby’s sells two Hermes bag since 2015. one It’s in the market of $ 17,500 and another For $ 24,500.
The complications of buying luxury goods
There is a list of washing of extravagant goods or repayment of “introduction” that often goes untreated.
First of all, the value of the product all depends on the whims of fashion trends that can change overnight by the approval of famous people or via viral video. That’s why it’s completely incomprehensible if Birkin’s bags are worth a decade, or if you can find someone to buy it (and thinks it’s not knock). And since product condition is important, probably investing that you can never even use it for you, just let it sit in the closet.
Moreover, buying new gorgeous products is actually much more complicated than you can expect. Instead instead of being in the store, the relationship often needs to develop, leading to the maximum of “investors” that goes on the resale market.
Some items on Rebag are labeled as “an investment piece[s]”Which lane says she says she has shown” the maintenance of consistent value, a strong demand for historical gratitude and recovery “and adds that luxury goods can be” savvy. “
“Design bags, particularly from brands of Hermès, Chanel and Louis Vuitton, are among the minimum volatile collective assets and have the lowest shares,” says Lane. FortuneA number of “this can be especially important in uncertain economic times.”
It is also noteworthy that Rebag reminds customers on its website at the top of each page that they can buy products for $ 30,000 AffirmBuy now, pay the future. Although it may sound with a deception code that goes into investment products, even when you do not have enough money now, it can significantly damage some people’s finances.
The best investment advice. Remain at the basics, experts say
Allyson asSinovus Bank’s private wealth advisor says that new and glamorous investment opportunities are likely to be very good to be true.
“While social media can be an amazing tool, don’t let it be your Bible,” says Kil. “You don’t know what people are motivated or what confirmations come from. And so you really had to take it with salt grain. “
The “new” investment tactic on time is climbing on your feeding, millions of others have probably beaten you.
“If you heard of the latest contribution to the cocktail party, you probably missed it,” he said FortuneA number
Noah nuclearsGeneral Director of the Financial Service Company Lame– He says he is watching the wisdom of billionaires Warren Buffett. “When people are greedy, they are afraid.”
“It simply came to our notice then with the philosophy that there was no rich quick scheme, because there is no,” says the staples. FortuneA number of “Of course, there are a distance that was quickly enriched by winning a lottery, or somehow managed to properly cryptoize the market, but the rest of the way to get rich.
Remains experienced and true basis – such a sparingly economical than spending and maximizing Employer’s 401K Match program Can lead to the greatest opportunity of interest, combined with the minimum stress, adds to kil.
“You are the young man when you start this journey, the longer your runway is, and you will create the greater riches.”
This story was originally shown Fortune.com
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