Elon Musk changes his name to Kekius Maximus in X

Elon Musk, the world’s richest man, changed his name to “Kekius Maximus” on social media platform X, causing speculation.

The tech mogul – and close confidant of US President-elect Donald Trump – did not immediately comment on the name or new profile picture, which depicts the character Pepe the Frog, a meme used by far-right groups.

The move sent ripples through the cryptocurrency world, sending the value of memecoin — a digital currency inspired by internet memes — that shares the same name.

In the past, Mr. Musk has influenced cryptocurrency prices with his social media comments, but it was not immediately clear if he had anything to do with this particular memecoin.