‘Deeply saddened’: Ford CEO Jim Farley on Bourbon Street attack
Former DC homicide detective Ted Williams explains the latest updates on the New Orleans attack, the suspect’s inspiration from ISIS, and how the investigation could impact other police departments and law enforcement agencies.
Ford CEO Jim Farley responded to the terrorist attack in New Orleans on Wednesday.
The terrorist attack took place early Wednesday morning New Orleanswhere the FBI says suspect Shamsud-Deen Jabbar rammed a rented white Ford pickup truck down the city’s popular Bourbon Street during New Year’s celebrations, killing 14 and injuring dozens.
“New Orleans … we are deeply saddened by this brutal attack.” CEO of Ford X wrote: “Our hearts go out to the victims and the injured, their families and the emergency workers.”
Ford “has and will continue to cooperate fully with authorities,” Farley said.
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FBI Assistant Director Christopher Ryan said Thursday that Jabbar “picked up a chartered F-150 in Houston, Texas on Dec. 30” before traveling to New Orleans.

A police officer patrols the French Quarter after a man was hit by a truck on Bourbon Street in New Orleans, Louisiana, on January 2, 2025. At least 10 people were killed and 30 injured in a car crash on Wednesday (Andrew Caballero-Reynolds/AFP via Getty Images/Getty Images)
Car rental was arranged through Turo’s platform.
A Turo spokesperson said in a statement to Fox News that the peer-to-peer car-sharing company is “heartbroken by the violence in New Orleans and Las Vegas.”
In Las Vegas, a Tesla Cybertruck loaded with gasoline cans and fireworks exploded on the same day. It was also rented through the platform.
“We are actively cooperating with law enforcement as they investigate both incidents. We do not believe any of the tenants involved in the Las Vegas and New Orleans attacks had a criminal record that would identify them as a security threat : The highest standards of risk management thanks to our world-class trust and security technologies and teams that include experienced ex-law enforcement professionals,” said a Turo representative.
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The FBI’s Ryan said Thursday that there is “no definitive link at this time between the attack here in New Orleans and the attack in Las Vegas,” noting that it was “very early” in the investigation.

Police checkpoints in and around Bourbon Street after a car plowed into a New Year’s Eve crowd in the tourist district, authorities said in New Orleans, Louisiana, on January 1, 2025. (Photo by Pat Little/Anadolu via Getty Images.) through) (Pat Little/Anadolu via Getty Images/Getty Images)
Jabbar, a US citizen from Texas, died on Bourbon Street after the shootout with the policeAccording to the FBI, an ISIS flag, a weapon and a potential explosive device were found in his rental truck after the attack.
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Ryan said the Bourbon Street suspect “posted several videos online announcing his support for ISIS” while en route to New Orleans.
Margaret Kirkman contributed to this report.